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Clearinity and The Triple Bottom Line

Did you know that some of your favorite brands, such as Anheuser Busch, Patagonia, and IKEA, all have something in common? They all use the Triple Bottom Line framework. 

The Triple Bottom Line framework was introduced in 1994 by John Elkington to measure corporate America’s success and business’ sustainability.

The theory has allowed thousands of companies to understand their position in the current economy and the ability to survive in the future. They know that a single bottom line can not sustain a business alone. That is why they look at their environmental, social, and economic impact. 

There is no singular way to analyze your companies’ triple bottom line, but there are tools that can help you see your business with more clarity. These tools also help prioritize where you should focus on improvements. 

That’s where we come in. We provide the tools to help you continue to scale your business efficiently and effectively. By implementing Inventory Management Systems and helping ecommerce businesses begin to see their business’s triple bottom line, our clients walk away with reduced effort and increased knowledge of their business’s future economically, socially, and environmentally. 

Clearinity’s Experience

Honestly, it makes me sick to think about having to air-ship products to keep my supply in line. Yeah, it costs me more money, but mostly I’m concerned about the fact that every carbon footprint calculator I pull up shows that air-freight produces hundreds or thousands of times more carbon than ocean freight. It just makes me sick to think about.” – Clearinity Client.

Our clients are often aware of their impact on the environment, society, and economic climate. They just don’t know which impact is having a more significant effect on their business. When they come to us, they know that something isn’t working for them. They want an easy solution to bring back capital gains and decrease the pressures of running a business. However, they don’t realize that without paying attention to their triple bottom line simultaneously, they won’t make the changes in their business that will be sustainable. 

We want to help you build a business that will last. From the raw materials you source to how you deliver your product, we want your business to be profitable and sustainable in every facet. We know that investment in an inventory management system can help solve both your immediate inventory problems and, with the right training, can also help you analyze your environmental and social impact better. Clearinity knows that inventory management is crucial to building a sustainable and scalable business by allowing our clients to analyze their triple bottom line more holistically.

Sustainability And The Triple Bottom Line

It is essential to look at the word sustainability and how it applies to the triple bottom line. The word sustainability, typically used within environmental circles and literature, is often equated to the environment. But over decades, the word has shifted and become multidisciplinary. 

In the 1980s at the UN Summit, sustainability was broadened in its definition to include “sustainable development.”  The UN defined sustainable development as “ a process of change in which the exploitation of resources, the direction of investments, the orientation of technological development, and institutional change are all in harmony and enhance both current and future potential to meet human needs and aspirations.” 

The redefining and inclusion of sustainable development was influential and critical to corporate America. Consumers began to look for businesses that supported this definition, and companies began to make increased efforts and investments into ways they could improve their sustainability efforts. Society began to see that it increased human productivity when it paid attention to sustainable development and ultimately benefited both society and the economy. We saw the 1990’s flourish with innovation and measures to increase welfare across the globe. 

In contrast, by the early 2000s, we also began to see the direct implication that if these companies’ economic growth was unsustainable, it increased vulnerability to crises. The UN acknowledged 

“A drought may force farmers to slaughter animals needed for sustaining production in future years. A drop in prices may cause farmers or other producers to overexploit natural resources to maintain incomes. But vulnerability can be reduced by using technologies that lower production risks, by choosing institutional options that reduce market fluctuations, and by building up reserves, especially of food and foreign exchange. A development path that combines growth with reduced vulnerability is more sustainable than one that does not.

Our awareness that we could reduce vulnerability by using technology birthed the Inventory Management Software Systems we use today. 

Inventory Management As a Solution

If you have been following along, you have begun to recognize the importance of an inventory management system. You might have already known of its importance. However, it is also true you see the need for an inventory management system as a quick fix. We know that change to your business is hard and not taken lightly. So we say inventory management is a solution. It is not a quick fix but an investment that will have a sustainable, lasting impact on your business. 

The inventory management system ultimately will help you solve the problem of inventory. We know that today, right now, if you are reading this, that’s probably your most significant concern. But it’s a bandaid solution to your more significant company problems. 

We aren’t here to just implement an inventory management system, walk away and let you figure out how to prioritize to just end up with more problems later on. We are here to help you understand that Inventory Management Software Systems allow you to continue to grow, but only if you are using them correctly and efficiently. When we treat inventory management correctly, it is the unifier between all three spheres. It allows you to begin to make better business decisions with less vulnerability later down the line.

Clearinity is here to help. 

We are here to not just implement a system without giving you the proper knowledge of your business or your new system. We are here to help you begin to prioritize and ultimately build a business that will last for decades to come. Inventory management software systems allow our clients to start to see the whole picture of their business, from the raw materials they source to how they deliver their product to how their staff moves in the warehouse. We want our clients to grow their business holistically to continue to solve their problems now and later down the line without burning out. 

We know that if our clients pay attention to all three bottom lines, their business scales effortlessly. By utilizing the clearinity process, we provide our clients with the ability to get back to doing what they love sooner than retirement.